things one notices while "biking" to work

I saw this written on the back of an SUV, the owner was trying to ooze out a lot of "Dude-apa" but all in vain

"If you think that nobody notices you, or appreciates you, or if you are lonely. BUY AN SUV"

well this doesn't look true at all, I guess if we replace SUV, by a cycle, this definitely is true!